Tommy Hilfiger has recently cancelled its menswear show at the notorious New York Fashion Week showcase. Tommy Hilfiger is one of the oldest American brands and traditionally reveal its men’s collections during the NYC women wear line-up.

When asked by reporters about the decision, Avery Baker, Tommy Hilfiger’s chief marketing officer stated, “We’ve made a strategic decision to focus our attention during New York Fashion Week on our women’s business”. “Menswear remains at the heart of the Tommy Hilfiger brand, and we will continue to develop innovative ways to present our men’s collections through channels that speak directly to consumers.”

Written by: USD2R Press

Photo by: Tommy Hilfiger 

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